Service Center at AlphaCars & Motorcycles
AlphaCars Service Center in Boxborough, MA & North Hampton, NH
Your Independent Dealer Alternative for European Cars & Motorcycles
For over 30 years, the AlphaCars Service Center has been the trusted independent alternative for European auto and motorcycle service. Serving Boxborough, MA and North Hampton, NH, our two full-service facilities employ factory-trained specialists using OEM-level diagnostics. We deliver precise, transparent maintenance and repairs for Mercedes-Benz, BMW, Porsche, Audi, and more—all without the premium dealership pricing. Schedule your vehicle service visit today and “Expect to Be Impressed!”
Mercedes-Benz Service
Certified maintenance and repairs for Mercedes-Benz, Maybach, Sprinter, and SMART vehicles using OEM parts and diagnostics.
BMW Service
Anything from an oil change to module programming, AlphaCars delivers comprehensive care to BMW factory standards.
Porsche Maintenance & Upgrades
As a certified LN Engineering IMS Solution Installer, we offer Porsche service and crucial IMS bearing upgrades performed by our experienced specialists.
Hybrid, Tesla & Electric Vehicle Service
Our technicians are trained to handle modern EV and hybrid systems, providing maintenance that ensures longevity, safety, and performance.
General Vehicle Maintenance
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Oil Change – Synthetic Motor Oil & Fluids
We follow manufacturer guidelines using factory diagnostics to determine exact service intervals for your BMW, Mercedes-Benz, and other European vehicles. For vintage or high-performance models, we recommend oil service every 6 months or 3,500 miles to keep your engine clean and protected.
Brake Repair
Brake wear depends on driving habits, terrain, and mileage. If you notice grinding, vibration, or delayed response, our team will perform a full brake inspection, diagnostics, and repair using premium components.
Tire Rotation & Wheel Alignment
Regular rotations, alignments, and proper tire inflation extend tire life and improve handling. We also offer tire sales, balancing, and wheel repair services.
Body Repair & Detailing
Restore your car’s finish with Concours-level detailing, paintless dent repair, scratch touch-ups, and rust preventive treatments using Waxoyl and other products.
Electrical, Suspension & Transmission
Our factory-grade diagnostic tools allow precise repair of steering, suspension, electrical, HVAC, and transmission systems—ensuring your car drives like new.
Motorcycle Service
We provide full motorcycle service and maintenance, thanks to our dedicated work bay and advanced-level master technician. We also offer tire service and parts support for Ural Sidecars, Royal Enfield, and other brands.



High-Performance & Customization Services
For enthusiasts seeking elevated performance, our team offers customization and aftermarket options, including but not limited to:
Cosmetic Enhancements (Wheels, Tires, Body Kits, & Painting)
Car Audio System & Off-Road Lighting Upgrades
Suspension (Coilovers, Cup-Kits, & Custom Alignments)
Engine, Turbo, & Drivetrain Upgrades
Serving Boxborough, MA & North Hampton, NH
With two convenient AlphaCars Service Center locations, we proudly serve customers throughout Massachusetts, New Hampshire, Maine, Vermont, and beyond. Both facilities are equipped with the latest diagnostic technology and the same dedication to quality service.

Boxborough, MA
649 Massachusetts Avenue Boxborough, MA 01719
Service Hours
Mon - Fri: 8:00AM - 5:00PM
Sat - Sun: Closed

North Hampton, NH
108 Lafayette Road North Hampton, NH 03862
Service Hours
Mon - Fri: 8:00AM - 5:00PM
Sat - Sun: Closed
Have Questions?
Our team is here to provide honest answers and guidance—whether it’s understanding your service schedule or choosing the right maintenance for your vehicle.
Do you service all makes and models?
Yes. While we specialize in European brands such as Mercedes-Benz, BMW, Audi, Porsche, Land Rover, and Volkswagen, our technicians are experienced with all makes and models of both automobiles and motorcycles.
Can you perform factory-level diagnostics and repairs?
Absolutely. AlphaCars has invested in OEM-grade diagnostic tools and equipment, allowing us to provide the same precision and quality as manufacturer service centers—often at a more affordable rate.
Do you service motorcycles as well as cars?
Yes. We are one of the few facilities in New England that offers professional service for both European automobiles and motorcycles, including Ural Sidecars and Royal Enfield models.
Do you offer performance upgrades and customizations?
We do. Our team specializes in performance tuning, suspension upgrades, exhaust installations, turbo kits, and aesthetic modifications for both cars and motorcycles. From subtle enhancements to full builds, we can bring your vision to life.
Can I bring my vehicle in if it’s still under factory warranty?
Yes. As an independent dealer alternative, AlphaCars performs warranty-compliant maintenance and repairs using OEM parts and manufacturer procedures—keeping your warranty valid.
Do you offer pick-up, delivery, or transport services?
Yes. We can assist with vehicle transport to and from our service centers, whether you’re local or out of state. Contact us to arrange pickup or delivery options.
How often should I service my European vehicle?
Most modern European vehicles use a computer-based system to monitor driving behavior and service needs. In general, we recommend oil changes every 6 months or 3,500 miles for high-performance or vintage models, but our diagnostic tools determine the precise intervals for your specific vehicle.
Do you offer motorcycle winter storage?
Yes, we provide secure winter storage options for motorcycles and vehicles. Both indoor and outdoor storage are available, with maintenance options to keep your vehicle ready for spring.
What if my parts are on backorder?
If manufacturer parts are unavailable, we can temporarily release your vehicle until the parts arrive. We also assist with scheduling the return service and transportation if needed.
How can I schedule a service appointment?
Simply fill out the Service Request Form below, call your preferred AlphaCars location, or email our service department. Our team will confirm your appointment and provide an estimate before any work begins.
New England’s premier destination for motorcycles, rare vehicles, and European imports. Proudly serving Boxborough & Acton, MA, North Hampton, NH, and Spencer, MA.
Boxborough
Street address:
649 Massachusetts Avenue
Boxborough, MA 01719
Phone:
| Day | Sales Hours |
|---|---|
| Monday | 9:00 AM - 5:00 PM |
| Tuesday | 9:00 AM - 5:00 PM |
| Wednesday | 9:00 AM - 5:00 PM |
| Thursday | 9:00 AM - 5:00 PM |
| Friday | 9:00 AM - 5:00 PM |
| Saturday | 10:00 AM - 4:00 PM |
| Sunday | Closed |

